Google Ads to Start Hiding Some Search Query Data

Google has an announcement in accounts: starting in September, search queries without a "significant" amount of data will no longer show in query reports.

Use Google Ads filters to find amazing metrics and hidden data

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Howdy ya’ll, welcome back to your favorite Google Ads podcast. Today the boys are talking about filters, a hidden little gem of Google Ads. The guys talk about how they use filters at the keyword and search term levels to find amazing metrics and hidden data insights. Enjoy!

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NEVER Forget To Disable Display Expansion In Google Ads (Why & How)

When it comes to running Google Search Ad campaigns, there is a certain default setting that Google tries to push on you, which you should never leave enabled.

Hidden away on a single tab of part of the campaign setup process is the option to enable/disable ‘Display Expansion’ on Search campaigns (which Google handily enables by default).

Unless you really know what you are doing you should always disable Display Expansion in Google Ads and never leave it enabled, because display and search advertising are very different in terms of objectives and fundamental strategy … it’s like mixing oil and water.

In this short video I explain why leaving the ‘Display Expansion’ setting enabled is a bad idea, and show you how to turn it off when creating a new campaign or editing an existing campaign (as well as how to tell if your search campaign is also opted into display advertising).

Please like this video if you find it helpful, and subscribe for more free Google Ads advice. Video topic suggestions are always welcome too – just ask in the comment section (and I love to answer questions, so drop any questions about Google Ads in the comment section).

Google Ads Search Query Report Changes – Google Ads Search Terms Report Gains 6.5x More Query Data

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Google has recently announced that the Google Ads search term report now has, on average, 6.5 times more query data since the company hid low-volume search term data back in September 2020.

Google stated, “we’re able to show you more queries that meet our privacy standards in the search terms report for Search and Dynamic Search Ads campaigns”.

However, Google will be removing some of your businesses query data that does not meet its privacy requirements. So they are advising that you download that data as soon as possible before it is gone.

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How To Use Google Ads 2023 | Google Ads Tutorial [FOR BEGINNERS]

In this google ads tutorial for beginners you’ll learn step-by-step how to use google ads in just 8 minutes.
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In this video I’m going to walk you through how to set up your first campaign using google ads. We’re going to start with the campaign settings and then set up our ad groups and our keyword match types.

Once we’ve created our ad groups for the keywords we want to target, we’ll create ads specifically for the keywords that we want to target.

That’s how we’ll increase the quality score of our google ads so that we get the best place in google search and also pay as little as possible for our clicks.

If you have any questions about this google ads tutorial or about google ads in general, just leave them in the comment section below!

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The description of this video contains affiliate links, which means that if you buy one of the products that I recommend, I’ll receive a small commission without any additional cost for you. This helps support the channel and allows me to continue making videos like this. Thank you for your support!

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